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Co-funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the National Agency of Erasmus+ Programme. Neither the European Union nor the National Agency of Erasmus+ Programme can be held responsible for them. Project Number: 2022-1-PL01-KA220-HED-000087008

The course titled "Secrets to Win a Sales Pitch" explores competencies of an advertising professional, preparing students for meetings between advertising agencies and clients, and understanding the requirements of clients. Linking this subject with creative learning and bioeconomy creates an interesting intersection of marketing, innovation, sustainability, and industry development